The stock market

longcast · Sep 17, 2026

OVERBORED said:
DJIA down 1.2% is hardly tanking.

The market is holding it's own........for now.

Opportunity.

longcast · Sep 21, 2026

GO WOKE, GO BROKE? Nike is officially out of the S&P 100 ...
Facebook · Outnumbered Fox News
2 hours ago
16K views · 286 reactions | GO WOKE, GO BROKE? Nike is officially out of the S&P 100 after nearly 20 years. More than $200 BILLION in market value has vanished since its 2021 peak – a remarkable fall for one of the most recognizable brands on the planet. Where did things go wrong? Did controversial campaigns featuring Colin Kaepernick, BLM donations and Dylan Mulvaney help push customers away? | Outnumbered Fox News

Nike forgot that Republicans buy sneakers, too, and now it's getting booted from the S&P 100

Michael Jordan's famous sneakers quote haunts Nike as the brand exits the S&P 100 after a stunning $200 billion collapse tied to left-wing politics.

www.foxnews.com

That's what happens...............................................

MakoMatt · Sep 21, 2026

Stocks had a great day on the surface. But something alarming occurred
Stocks had a great day on the surface. But something alarming occurred not seen since 1999

OVERBORED · Sep 22, 2026

They've been saying the same thing for 2 years now. Meanwhile All time highs have been reached seemingly every day. Profits are crazy!

That said, I've pulled back a bit. Waiting for the heavyweights earnings reports. Fed might just end this sustained rally.

longcast · Tuesday at 10:33 AM

IOVA

Started accumulating in July 2025 and continued through October 2025.

Cost basis of $2.40

Popped around 20% today alone to $13.35

Taking my "tip" off the table. Even a waiter can make it big!! LOL

longcast · Tuesday at 10:37 AM

And also reduced my SOXL position again as it is over $150 a share.

With a cost of $11.56

OVERBORED · Tuesday at 12:36 PM

LLY been very good good to me since 2016. It's amazing what 100 shares can turn into........lol

longcast · Tuesday at 1:11 PM

OVERBORED said:
LLY been very good good to me since 2016. It's amazing what 100 shares can turn into........lol

Indeed

Snapprhead27 · Tuesday at 1:14 PM

I got nothing right now. Although I did see in my deferred comp the other day, Fidelity OTC did pay nice capital gains!!

longcast · Tuesday at 1:44 PM

Still holding

QBTS Cost 3.87 Mkt 16.41 Early 2025
VLO - Cost 65.13 Mkt 387.15 Grabbed back in 2021

OVERBORED · Tuesday at 2:06 PM

I don't have the stomach to actively trade. Lol

All I do is end up buying high and selling low.......... I'll stick to the buy and hold method. Somewhat idiot proof.lol

MakoMatt · Tuesday at 2:32 PM

OVERBORED said:
I don't have the stomach to actively trade. Lol

All I do is end up buying high and selling low.......... I'll stick to the buy and hold method. Somewhat idiot proof.lol

Better than me………. I buy them high, and watch them go down down down and they belly up out of business.

longcast · Wednesday at 8:14 AM

MakoMatt said:
Better than me………. I buy them high, and watch them go down down down and they belly up out of business.

That has happened too. Just not as much as the ones that go up!

longcast · Wednesday at 8:21 AM

OVERBORED said:
I don't have the stomach to actively trade. Lol

All I do is end up buying high and selling low.......... I'll stick to the buy and hold method. Somewhat idiot proof.lol

It works for you. I do have a portfolio like that too.

longcast · Friday at 12:32 PM

Nike plans job cuts under sweeping restructuring plan

CEO Elliott Hill said the restructuring will result in fewer roles as Nike reshapes its business to become "more agile, efficient and athlete-focused."

www.foxbusiness.com

Dismantling of an iconic brand. Hope others are watching. Shareholders should revolt and push litigation.

Chinacat · Friday at 2:20 PM

longcast said:
Nike plans job cuts under sweeping restructuring plan

CEO Elliott Hill said the restructuring will result in fewer roles as Nike reshapes its business to become "more agile, efficient and athlete-focused."

www.foxbusiness.com

Dismantling of an iconic brand. Hope others are watching. Shareholders should revolt and push litigation.

Sounds to me like that means AI is going to replace people and jobs and salaries and benefits so the guys at the top can make even more millions for themselves

longcast · Saturday at 9:10 AM

Chinacat said:
Sounds to me like that means AI is going to replace people and jobs and salaries and benefits so the guys at the top can make even more millions for themselves

Nah. Cut out the nonsense that put them in this position and they will grow and hire more folks. With Dylan as their spokesperson, it almost ended a company.

longcast · 2026-10-05T08:51:07-0400

OVERBORED said:
Vanguard is projecting 1.5-3% annualized returns for US growth stocks over the next 10 years. Is is almost time to get back to the "boring" dividend paying stock my father owned?

Hope you didn't.

longcast · 2026-10-05T08:53:33-0400

Chinacat said:
Sounds to me like that means AI is going to replace people and jobs and salaries and benefits so the guys at the top can make even more millions for themselves

Nike CEO may have just admitted the company went too woke as stock hits 12-year low

Nike CEO Elliott Hill's memo acknowledged the need to refocus on sport after years of political campaigns featuring Colin Kaepernick and others.

www.foxnews.com

And you have to wonder if those words above — "over the past year, we've put sport at the center of everything we do" — was as much a confession as it was a mission statement. Nike chose politics over its core identity, and it's desperately trying to course correct.

Last month, Outkick's Dan Zaksheske listed a series of decisions the company made over the past few years aimed at courting a left-wing audience. In 2019, it tapped Colin Kaepernick as the face of its 30th anniversary "Just Do It" campaign. In the wake of George Floyd's death in 2020, it ran its "For Once, Don't Do it" ad, which included lines like "don't pretend there's not a problem in America," and "Don't turn your back on racism." In 2023, it partnered with female-identifying male Dylan Mulvaney to promote women's leggings and sports bras — seemingly unfazed by the backlash Mulvaney's partnership with Bud Light sparked. There was also the "Equality" commercial in 2017 that featured phrases such as "the ball should bounce the same for everyone."

The injection of politics into athletics is almost always a guarantee to shift eyeballs elsewhere. The cratering of NBA ratings post 2020 certainly reinforced that notion.

Seems the injection of politics into athletic brands can be just as corrosive. Nike went woke a while ago, and it may finally be waking up to the damage that was caused.

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